at a JumpStart Community meeting at the Harare
A new app competition
launching next week at a JumpStart Community meeting at the Harare Club will
enable winning developers to earn revenue from their apps, which will be
launched across Econet Wireless Zimbabwe’s network of 6 million subscribers.
The ForgetMeNot Africa
eTXT Apps Challenge – in partnership with developer community Jumpstart,
leading Zimbabwean weblog TechZim and mobile operator Econet – encourages
developers to cre
find ate new apps and games that are particularly attractive to
Zimbabwean mobile users.
Using ForgetMeNot
Africa’s unique Optimiser Platform – which currently supports internet-free
Facebook, email and
house online chat via Econet’s eTXT service – entrants can
develop apps that reach user1s of all handsets via two-way SMS, from first
generation mobile phones to the latest smartphone. Developers can use any
programming language
business
for their entry.
Winning entrants will
win up to three iPads along with $2,000 seed capital to develop their ideas and,
if successful, their apps will be launched to Econet’s 6 million mobile
subscribers, from which they will receive an ongoing revenue share.
To submit their ideas
developers must first become members of the Jumpstart community, then register
on the ForgetMeNot Africa Developers’ Platform. Once developers have created
their app they can submit it onto the Econet eTXT Platform.
After an initial
development period, the best app ideas will be shortlisted and developers will
attend a Test Drive Final in May, where they will receive mentoring from
ForgetMeNot Africa experts to fine tune their ideas. They will then present a
business plan and code for their app to a panel of judges, who will choose the
winners.
The launch of the
competition follows the success of ForgetMeNot Africa’s Kipokezi Apps Challenge
in Kenya. This inspired developers to submit unique app ideas for Kenyan mobile
users, including a traffic information app, a treasure hunt game and an app
that provided football fans the latest information on the Kenyan Premier
League.
Jeremy George, Chief
Operating Officer at ForgetMeNot Africa, said: “Our recent Apps Challenge in
Kenya was a huge success with some truly unique and innovative ideas submitted.
Zimbabwe also has a wealth of developer talent and we want to give them the
same opportunity to earn revenue from their ideas. We are giving developers the
chance to bring their ideas for unique apps or games that are useful, fun and
highly relevant to Zimbabwean mobile users.”
ForgetMeNot Africa’s
technology is already available to Econet’s entire subscriber base through its
eTXT service, which launched in April 2011. This launch more than doubled
access to internet messaging in Zimbabwe. Previously only one in eight
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